Another great post by chrismcmullen on the Benefits (and importance if you ask me) of having a good cover for your book… and balancing that with cost. Check it out.
Which is more important – the content or the cover?
Yeah, yeah, you’d rather read a great book with a lousy cover than a lousy book with an incredible cover.
But that’s not the choice buyers face.
Buyers see tens of millions of books to choose from. Tens of thousands of them are good books with fantastic covers.
If nobody discovers your book, the content won’t matter at all.
Maybe you think the content is so good that once a few people read it, word will spread. Then you have another problem to consider. There are thousands of excellent books, and many of them have fantastic covers. Why should your book sell as well as those other excellent books that also have great covers?
Credibility, for one. If it doesn’t look like much time and effort were put into the cover, why should readers expect that such time and effort…
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